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Black Money 106: Systems to Build a Bullet Proof Business
Introduction
Introduction: What to Expect from this Training Course (31:02)
Course PowerPoint
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Course Curriculum, Objectives, and Expectations
What to expect from this course (14:43)
Case Scenario #1 and #2
The Importance of Having Business Structures and Systems (7:40)
The Importance of Having Business Policies, Procedures, and Processes (case example included) (9:28)
5 Mistakes Entrepreneurs Make in Business (10:21)
The Negative Effects of Not Having Structures, Systems, Policies, and Procedures (16:38)
How Shonna Etienne is Going to Help with This Process (3:29)
Creating Systems and Processes
The Role of Business Systems (12:41)
Helpful Business Systems to Implement (17:18)
How to Create Business Systems and Processes (19:33)
Creating Business Structures
Creating Business Structures (10:29)
Identifying Your Essential Team Players (15:54)
Creating Organizational Charts
How to Prepare for an Organizational Chart (20:44)
What is an Organizational Chart? (12:03)
Creating an Organizational Chart (31:24)
Policies vs. Procedures
Why Business Policies Are an Absolute Must (22:01)
A Powerful Example of Why Some Black People Don't Support Black Businesses (7:21)
How to Create Business Policies (15:02)
Policy vs. Procedures (10:25)
Case Example of Best Business Pratices (10:23)
Sample Employee Policy Handbook
Sample Financial Policy and Procedure Handbook
Sample Petty Cash and Daily Cash Logs
Business Procedures Designed for Business Automation
How to Develop an Operational Manual (39:15)
FINAL REMARKS
You are ultimately responsible for your business (7:28)
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Special Guests and conversations
Dr Boyce Black Wealth Conversation - Business Development & Structure with Shonna Etienne (83:38)
Live Coaching Sessions with Shonna Etienne
Introduction to my Live Q & A's (37:32)
How to set up an Online Training Program (40:05)
Creating Contract Agreements (56:18)
Here's When Should You Hire a Personal Assistant (65:25)
Psychographics: Knowing What Motivates Your Ideal Customer (61:02)
Conducting the Right Research to Develop Your Business (72:26)
Creating Products to Increase Your Revenue (64:27)
Email Marketing and Automation (91:45)
Your Advertising Sucks (78:28)
How to Create Email Automation Campaigns (63:00)
How to Get Media Attention (72:46)
How to Create a Winning Website (71:45)
How to Get Noticed & Get Referrals (80:27)
Great Product, But No Customers: Understanding Why Customers Buy (77:23)
The Psychology of Persuasion Part One (69:30)
The Psychology of Persuasion Part Two (80:38)
The Psychology of Persuasion Part Three (84:38)
The Psychology of Persuasion Part Four (59:51)
The Psychology of Persuasion Part Five (81:14)
The Psychology of Persuasion Part Six (82:13)
The Psychology of Persuasion Part 7: What Great Influencers Do (65:48)
YOU REAP WHAT YOU SOW: Getting Clear with Your Business and Brand (72:23)
Understanding the Difference Between Business Success and Failure (68:52)
End of Course Remarks
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