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Great Pro Speakers
General Overview
Ask A Question to Al & Lawrence
May 2019 Masterclass
Great Pro Speakers Model Overview (109:06)
Discovering Your Profitable Niche (143:31)
Positioning: Know Thyself, Know Thy Market (152:50)
How to Find and Develop Your Brand Story (151:48)
Building Your Persona and Brand (148:41)
Branding - Deliverables and Action Items (120:48)
Content Marketing Machine - Part I (126:40)
Content Marketing Machine - Part II (120:31)
Content Marketing Machine - Part III (132:24)
Speak to Transform (156:32)
Content - Deliverables & Action Items (147:45)
Platform - Introduction (154:06)
Platform - Access Quadrant (152:36)
Platform - Ownership Quadrant (127:37)
Platform - Exposure Quadrant (129:17)
Platform - Partnerships Quadrant (141:14)
Platform - Deliverables & Action Items (89:57)
Monetization - Overview (106:34)
Monetization - Profit Centers (99:57)
Monetization - Offer Development (133:51)
Monetization - Offer Delivery (135:59)
Monetization - Offer Examples (127:28)
Monetization - Offer Deliver - Conversational Selling (129:13)
Operations - Introduction (149:54)
Operations - Your Fulfillment Checklist (122:16)
Operations - Key Roles in Your Expert Empire (105:00)
10-Week Masterclass Lectures: Upcoming Class From January 7, 2019 - March 11, 2019
The Biggest Dreamkiller: How to Overcome Fear and Gain the Confidence that You Need to Become a Great Public Communicator. - January 7, 2019 8PM ET (133:13)
Selecting Your Niche and Finding Your Target Customer January 14, 2019 8PM ET (146:23)
Know Thyself; Know Thy Market: Defining Your Message & Brand Identity and Discover What You Have to Offer the World. - January 21, 2019 8PM ET (144:37)
How to Find & Develop Your Signature Story (147:19)
Say It Like You Mean It: Communication and Presentation Skills Training. (141:51)
Get Social: How to Gain Exposure, Grow Your Audience, and Convince Others to Listen to What You Have to Say. - February 4, 2019 8PM ET (160:24)
Content Marketing Machine: A surefire strategy to Help You Stay Consistent with Content Production in Less Time that You Can Imagine. (Coming Soon) (185:08)
Content Marketing Machine Part II: Creating Your Framework (149:17)
Your Best Foot Forward: How to Create Your Website, One-Sheeter, and Other Marketing Collateral for Maximum Effect (157:41)
Discovering Treasure: The Opportunities to Monetize Your Brand and How to Capitalize on Them. (151:41)
Know Your Worth: Pricing Strategies to Maximize Profitability as a New Brand (132:09)
Scaling Up: Who and How to Choose the Players for Your Speaking Team. (Coming Soon)
Closing the Deal: How to Talk to Event & Meeting Planners (152:32)
Hot Seats
Black Experts Empire - Hot Seat - February 10 2020 (109:59)
Black Expert Empire - Hot Seat - February 3 2020 (103:31)
Black Expert Empire - Hot Seat - January 27 2020 (76:16)
The Biggest Dreamkiller: How to Overcome Fear and Gain the Confidence that You Need to Become a Great Public Communicator. - January 7, 2019 8PM ET
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