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Black T-shirt Empire
Getting Started! LIVE Class Begins Tuesday, September 20th at 8PM EST
Welcome to the Black T-shirt Empire! (4:30)
Join the Private Facebook Group
New Member Survey
Navigating Your Student Portal (18:51)
Before You Get Started
Designing Your T-shirt (9:53)
Design Checklist
Ebooks
12 Step Playbook
T-shirt Marketing 101
Live Class Replays
Welcome Design Party 9/20/22 (65:33)
Week 1: Getting Started On Your T-shirt Business (Purpose, Customer Avatar, Brand Promise & Target Audience) 9/27/22 (92:21)
Week 2: Introduction to Print on Demand 10/4/22 (108:20)
Week 3: Shopify Overview 10/11/22 (106:16)
Week 4: Adding a theme/ Customizing your store 10/18/2022 (121:38)
Week 5: Adding a Domain/Pricing & Launching 11/1/22 (103:30)
Week 6: Marketing and Brand Awareness 11/8/22 (110:29)
Week 7: Email Marketing 11/15/22 (117:15)
Week 8: T-shirt Business Q&A 11/22/22 (113:15)
Module 1: Getting Started
Mindset and Mental Health as an Entrepreneur (12:44)
Building Your Brand (10:12)
Intro to Print on Demand (10:50)
Module 1 Checklist
Module 2: Setting Up/ Shopify Made Simple
Setting up Your Business (11:40)
Intro to Shopify (Adding Apps to your store) (5:50)
Shopify Overview (8:59)
Print on Demand Pt. 1 (16:25)
Print on Demand Pt. 2 (10:59)
Adding Products and Creating Collections (8:23)
Customizing Your Store (18:21)
Creating Pages (4:43)
Setting up Website Navigation (5:02)
Buying a Custom Domain (4:31)
Testing Your Design/Website (11:29)
Module 2 Checklist
Shopify Checklist
Module 3: Launching Your Business
Pricing Your T-shirts (13:24)
Pre-launching Your Business (28:05)
The Official Launch (12:47)
Module 3 Checklist
Launch Plan Template
Module 4: Marketing Your Business
Marketing Your Business- The Customer Journey (24:49)
The Customer Journey Stage 2 (12:42)
The Customer Journey Stages 3-7 (14:37)
Email Marketing Pt. 1 (15:13)
Email Marketing Pt. 2 (13:00)
Email Marketing Pt. 3 (9:01)
Module 4 Checklists
Additional Resources
Launch Plan Template
Marketing Plan Template
30 Day Social Media Calendar
Email Sequences
End of Course Remarks
End of Program Post Survey
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Want More Help? Schedule a 1:1 Consultation with Keisha
Share your success in the Black T-shirt Empire!
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