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How to Sell and Make Money
Curriculum
Outline
Lecture One: Personal Brand - Building A Personal Brand That Shines
Lecture One, Lesson One Outline: The Basics
Lecture one, Lesson One Recording: The Basics (68:22)
Lecture One, Lesson One: The Basics
Lecture Two: Goals - Setting and Achieving Goals That Make You Money
Lecture Two, Lesson One Outline: SMART Goals
Lecture Two, Lesson One: SMART Goals
Lecture Two, Lesson One: Smart Goals Worksheet
Lecture Two, Lesson Two Outline: Activity Goals
Lecture Two, Lesson Two, Part Two: Activity Goals
Lecture Two, Lesson Two, Part Two : Monthly Activity Goals Worksheet
Lecture Two, Lesson Two, Part Two: Weekly Goals Pipeline Report
Lecture Two, Lesson Two, Part Two - Sales Call Log
Lecture Two, Lesson Two, Part One: Special Guest - Gallup Strengths Finder
Lecture Two, Lesson Two, Part One Recording: Special Guest - Gallup Strengths Finder (96:57)
Lecture Three: Networking - Making connections that positively impact your bottom line
Lecture Three, Lesson One Outline - Networking Basics
Lecture Three, Lesson One -Networking Basics
Lecture Three, Lesson One Recording - Networking Basics (69:19)
Lecture Three, Lesson Two Outline: Networking - Social Profiles
Lecture Three, Lesson Two: Networking: - Social Profiles
Lecture Three, Lesson Two Recording: Networking - Social Profiles (74:47)
Lecture Three, Lesson Three Outline: Networking - Networking Groups
Lecture Three, Lesson Three: Networking - Networking Groups
Lecture Three, Lesson Three Recording: Networking - Networking Groups (64:44)
Lecture Four: Overcoming Objections -Getting past NO!
Overcoming Objections Part 1 Outline
Overcoming Objections Part 1
Overcoming Objections Part 1 Recording (72:02)
Overcoming Objections Part 2 Outline
Overcoming Objections Part 2
Overcoming Objections Part 2 Recording (72:23)
Overcoming Objections Part 3 - Email
Recording- Overcoming Objections Part 3 - Email - (45:30)
Lecture Five - Core Products
Lesson One: Defining Core Products
Lesson One Recording - Defining Core Products (34:59)
Lesson One: Defining Core Products Worksheet
Lesson Two: Product Splintering
Lecture Two Recording: Product Splintering (47:02)
Lesson Three: Lead Magnets
Lesson Three Recording: Lead Magnets (43:01)
Lesson Four - Landing Page
Lesson Four Recording - Landing Page (53:10)
Lecture Six: Website Basics 101
Website Basics 101 - Four Steps Needed Before You Setup Your Personal Website
Website Basics 101 Recording- Four Steps Needed Before You Setup Your Personal Website (58:26)
Lecture Seven: Time Management
Ten Steps To Making The Most of 24 Hours
Ten Steps To Making The Most of 24 Hours Recording (49:55)
Time Management - Did you meet your goal? Recording (47:16)
Time Management - Did you meet your goal?
Lecture Eight: Stress Management
10 Reasons Why Stress Killed Your Business
10 Reasons Why Stress Killed Your Business - Recording (61:39)
Lecture Nine: Sales Emails - How to develop emails that result in closing sales!
Part One: 7 Things Every Sales Person Should Check Before Sending An Email
Part One Recording: 7 Things Every Sales Person Should Check Before Sending An Email (46:21)
Part Two: Email Subject Lines That Convert
Part Two Recording: Email Subject Lines That Convert (53:08)
Lecture Ten: Pricing Products and Services
Lesson One: Five Reasons Discounts Put You Out of Business
Lesson One Recording: Five Reasons Discounts Put You Out of Business (50:28)
Lecture Eleven: Prospecting 101
Prospecting 101: PT 1. - Sales Activities
Prospecting 101: PT 1. Sales Activities Recording
Prospecting 101: PT 2. - Activities and Systems
Prospecting 101: PT 2. Systems and Activities Recording (52:29)
Prospecting 101 PT 3 . Activity Planning
Prospecting 101 PT 3 Activity Planning Recording (25:14)
Lecture Twelve: Closing Deals
The Art Of Closing Deals: Part One - Introduction To Closing
The Art Of Closing Deals: Part One - Introduction To Closing Recording (59:52)
The Art Of Closing Deals: Part Two - Common Closing Scenarios
The Art Of Closing Deals: Part Two - Common Closing Scenarios Recording (21:17)
Lecture Thirteen: Introduction To Digital Sales and Marketing
Lesson One: What Does It Mean To Be "Online"
Lesson One: What Does It Mean To Be "Online" Recording (67:42)
Lesson Two: Identifying Your Target Market
Lesson Two: Identifying Your Target Market Worksheet
Lesson Two: Identifying Your Target Market Recording (83:58)
Lesson Three: Identifying Your Target Audience
Lesson Three: Identifying Your Target Audience Perfect - Client Profile Worksheet
Lesson Three: Identifying Your Target Audience Recording (41:29)
Lecture Four: How To Create Buyer Persona Profiles
Lecture Four: How To Create Buyer Persona Profiles Worksheet
Lecture Four: How To Create Buyer Persona Profiles Recording (40:40)
Lecture Five: Consumer Engagement
Lecture Five: Consumer Engagement Recording (9:18)
Lecture Fourteen: Social Media Content Strategy
Lesson One: Seven Steps To Building a Profitable Social Media Content Strategy
Lesson One Recording: Seven Steps To Building a Profitable Social Media Content Strategy (53:15)
Lesson Two: Facebook Basics
Lesson Two: Facebook Basics Recording (38:57)
Lecture Fifteen: Revenue Funnels
Lesson One: Revenue Funnels Part One - The Basics
Lesson One: Revenue Funnels Part One - The Basics Recording (47:40)
Lesson Two: Revenue Funnels - How To Build A Profitable Top Funnel
Lesson Two: Revenue Funnels - How To Build A Profitable Top Funnel Recording (58:32)
Lecture Sixteen: Overcoming Technical Difficulties
Lesson One: Overcoming Technical Difficulties
Lesson One: Overcoming Technical Difficulties Recording (27:58)
Lesson Two: Overcoming Technical Difficulties Part Two
Lesson Three: Shaking Off Internet Haters (47:18)
Lecture Seventeen The 6 C's of Customer Motivation
Lesson One: Customer Motivation Overview
Lesson One Recording: Customer Motivation Overview (37:08)
Lecture Two: Content
Lecture Two Recording: Content (40:42)
Lecture Three: Customization
Lecture Three Recording: Customization (28:11)
Lecture Four: Budgeting and Business Credit
Lecture Four Recording: Budgeting and Business Credit (57:04)
Frequently Asked Sales Questions
Frequently Asked Questions Part 1 (23:44)
Panel Discussions
The Business of Building With Black Women (45:33)
Lecture Three, Lesson Three: Networking - Networking Groups
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